Web design and UI/UX for websites and apps

Web design and UI/UX for websites and apps

Web design is not only "how a site looks" but how convenient it is to use. Thoughtful UI/UX leads a visitor to the target action, while weak design loses customers even with good traffic. We design interfaces that look professional and raise conversion.

Top Team creates the design of websites, landing pages and apps turnkey: from structure and prototype to the final layout and UI kit. We think about the user journey — how they search, choose and check out — so every screen works toward the result.

We make responsive design convenient on phone, tablet and desktop and deliver layouts ready for development. When needed we work alongside development so the design is implemented exactly.

What we create

We create different types of web design and UI/UX:

• design of corporate sites and online stores
• landing page design for advertising and promotions
• UI/UX design of apps and services
• prototyping and structure design
• design systems and UI kits for the brand
• responsive design for mobile
• redesign of outdated sites

What the service includes

The service covers task and audience analysis, structure and prototype design, design for your brand, adaptation for different screens and delivery of layouts for development. When needed we prepare a UI kit and design system for further product growth.

How we work: stages

Work runs in stages: brief and analysis, structure and prototype, design concept, approval, final layouts and preparation for development. You see and approve the result at each stage, so the final design meets expectations and goals.

Formats and tools

We design interfaces in Figma, follow modern UX principles and prepare layouts convenient for developers. We create design not from a template but for your brand and audience, caring about speed, clarity and conversion.

Who needs it

Web design is needed by businesses whose site is a customer touchpoint:

• companies creating a new site or app
• businesses with an old site that does not convert
• online stores — a convenient catalogue and cart
• startups — MVP and service design
• brands — a coherent web style
• advertisers — landing page design for campaigns
• companies entering new markets

Quality and result

We make sure the design is not only beautiful but convenient: so the user quickly finds what they need and reaches the target action. We think through screen logic, responsiveness and speed and build the design system so the product is easy to grow.

Where to use the design

We put the finished design straight to work: in paid advertising, social media and on your website. We do not just hand over mockups — we know how the design will perform in advertising and build it for the right formats and placements.

Why businesses choose Top Team

We treat design as a sales tool, not "beauty for its own sake". You get a team working in one direction with marketers, transparent timelines, all source files and design ready for advertising and print. We keep a single brand style so all materials look coherent.

Other design services

Within Design we also offer: Graphic Design, Branding and Print & Packaging.

Part of the Top Team Design service

This service is part of the full-cycle design from Top Team: graphics, branding, web design and print for advertising, social media and your site.

Order the service at Top Team

If you need a site or app that is convenient for users and works toward conversion, leave a request via contact Top Team — we will discuss the task and structure and calculate cost and timelines.