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TikTok Ads

Top Team sets up and manages TikTok advertising for businesses across Ukraine. We build campaigns for leads and sales, not views, and work with native video.

We prepare video creatives, work with Spark Ads and creators, and set up targeting and analytics — focused on cost per lead.

  • + In-Feed Ads
  • + TopView
  • + Spark Ads
  • + Creator collabs
  • + Targeting
  • + Analytics
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Development Image

Setup of TikTok advertising

Analysis & strategy

We study your product, audience and competitors, and define goals, offer and formats.

Scripts & video

We prepare scripts and native video creatives to fit TikTok trends.

Setup & launch

We set up the account, pixel and audiences and launch campaigns.

Optimisation

We test hypotheses, scale winning combinations and lower the cost per lead.

Get a free audit website

Get a TikTok Ads consultation — we will show which formats and creatives deliver the lowest cost per lead for your business.

TikTok Ads at Top Team

Video creatives

Native clips tuned to trends, sounds and hooks in the first seconds.

Spark Ads

We promote real videos from your account or from creators.

Precise targeting

Interests, behaviour, look-alike and custom audiences.

Reporting

Monthly reporting on spend, number and cost of leads and top campaigns.

TikTok Ads for businesses that want leads from video

TikTok Ads — leads from videos watched by millions

TikTok Ads is one of today’s most effective channels for acquiring customers through short videos. TikTok has long outgrown its teenage-app image: it has an active, solvent audience of all ages, huge reach and a cheaper contact than most other social networks. For business it is a chance to quickly create demand, raise awareness and get leads at a reasonable cost.

Top Team sets up and manages TikTok advertising so that every hryvnia brings leads and sales, not just views. We analyse your niche and audience, build the strategy, prepare or adapt video creatives, launch campaigns in TikTok Ads Manager and optimise them daily on real data. For us, TikTok advertising is a managed customer-acquisition system — not chaotic posting.

We work with every TikTok Ads objective: traffic to your site, leads via Lead Generation, messages, online-store sales, reach and awareness. For each business we pick the formats and objectives that deliver the lowest cost per lead in your niche.

Who needs TikTok Ads

TikTok Ads suits businesses ready to speak to their audience in the language of short video:

  • online stores and eCommerce — sales and reach of a young audience;
  • beauty, fashion, salons and service businesses;
  • cafes, restaurants, delivery and HoReCa;
  • info-business, courses, experts and personal brands;
  • apps, services and startups;
  • brands launching a new product or promotion;
  • businesses that want reach and leads cheaper than on Meta.

TikTok Ads formats

TikTok offers several ad formats, and we pick them to fit your goal. In-Feed Ads appear right in the For You feed and look like a regular video. TopView and Brand Takeover deliver maximum reach at the start of a session. Spark Ads let you promote organic videos — yours or creators’ — while keeping all the engagement. For large brands there are branded effects and hashtag challenges. We combine formats to get the cheapest lead for your business.

What TikTok Ads setup includes

We start with analysis: your product, audience and competitors, and we define goals and the offer. Then we build the strategy and video scripts, set up the TikTok Ads Manager account, pixel and conversion events, collect audiences, launch campaigns and test hypotheses. After launch we review results weekly and optimise campaigns to gradually lower the cost per lead.

Audiences and precise targeting

In TikTok Ads Manager we set up targeting by age, gender, location, interests and behaviour, build look-alike audiences similar to your customers, and collect custom audiences from people who engaged with your content or site. This lets us show ads to those who can actually buy, without wasting budget on irrelevant impressions.

Video creatives — the heart of TikTok

On TikTok it is not polished advertising that wins but native video that looks like ordinary content. We write scripts, edit clips to fit platform trends, add popular sounds, subtitles and hooks in the first seconds, and test different approaches. Constantly refreshing creatives prevents ad fatigue and keeps the cost per lead low. When needed we help shoot video or adapt your existing content.

Spark Ads and working with creators

One of TikTok’s strongest tools is Spark Ads: promoting real videos from your account or from creators. We help pick relevant bloggers, arrange collaborations and boost the best clips with ad budget. This approach combines the authenticity and trust of live content with the predictability of paid traffic — and often the lowest cost per lead.

Pixel, events and analytics

We install and configure the TikTok Pixel and Events API, conversion events and lead and sales tracking so you see real enquiries and their cost, not just views. Every month you get a clear report: spend, number of leads, cost per lead and which campaigns and creatives bring results. Full transparency — you always know what you pay for.

Optimisation and A/B testing

The key to TikTok advertising is not the launch but systematic optimisation. We test audiences, creatives, offers and formats, pause inefficient combinations and scale the ones that bring leads. We work on stability so campaigns deliver a predictable number of enquiries. The goal is to steadily reduce cost per lead and scale what brings sales.

How much TikTok advertising costs

The cost consists of the ad budget, which you set yourself, and the fee for managing the campaigns. Before launch we prepare a media plan: we analyse the audience and competition, estimate the approximate cost per lead and forecast how many enquiries you can get at different budgets. You understand what to expect in advance and decide based on numbers, not promises.

Why businesses choose Top Team for TikTok Ads

We treat every budget as if it were our own. You get a dedicated specialist, transparent reporting and a clear focus on cost per lead rather than views for the sake of views. We do not lock you into long contracts or hide access — the ad account and all data stay yours. Our goal is a long-term partnership built on measurable results.

TikTok Ads by city in Ukraine

We run TikTok Ads for businesses across Ukraine. Choose your city — there we describe the service in detail for the local market:

TikTok Ads and other Paid Media channels

TikTok advertising delivers the best result together with other paid channels. PPC / Google Ads captures hot search demand, Meta Ads works on Facebook and Instagram, and SMM strengthens the brand’s organic presence. We build paid marketing as one system where every channel works toward leads and sales.

Order TikTok advertising at Top Team

We run TikTok Ads as a sales tool, focused on cost per lead rather than views. If you want TikTok advertising to bring customers this week, leave a request via contact Top Team — we will analyse your niche and prepare a media plan with a lead forecast.

Our clients

Top Team – your partner on the road to success.

Leave a request — we will analyse your niche, audience and competitors and prepare a media plan with a lead forecast.

Get a consultation Submit a request

We've been working with Top Team for several months now, and ordered SEO promotion. I liked that they listened carefully to our needs and really assessed our capabilities. We started to notice the results gradually, but they are stable and measurable.

Alekseenko Sergey

Web.Art Studio

We ordered analytics of advertising campaigns in Google Ads from Top Team. We received a detailed report and understood where to allocate funds. I was convinced of the team's competence and the fact that they do not impose unnecessary things.

Klimenko Egor

Corcel Group

We are satisfied with the way the agency set up analytics and helped us understand the indicators. We are currently on track, and there is tangible progress in attracting customers. The main thing is that they don't overload us with complicated terminology, but explain everything simply.

Ostapchuk Fedir

Your Future

We needed a calm but effective approach to working with social media. Top Team quickly collected information, proposed a strategy and took into account our small budget. We are seeing a gradual increase in subscribers and leads from social media.

Grishchenko Anton

Happy Way

If you are looking for a responsible and creative team to help you increase sales and develop your brand, Top Team is a definite choice. Their approach combines analytics and creativity, which ultimately yields high results.

Zubashev Dmitry

Politicum

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We would like to hear more about your project

Audience analysis, strategy, scripts and video, account, pixel and audience setup, launch and weekly optimisation.

You set the ad budget yourself; management is billed separately. We prepare a media plan with a lead forecast after analysing your niche.

First leads arrive within the first days after launch. A stable cost per lead builds over 2–3 weeks of optimisation.

Not necessarily. We prepare scripts and editing, adapt your content or help organise a shoot.

TikTok gives cheaper reach and relies on native video and trends; Meta relies on advanced targeting. They work best together.

A format that lets you promote real videos — yours or creators’ — while keeping all the organic engagement.

Across Ukraine — Kyiv, Kharkiv, Dnipro, Odesa, Lviv and other cities. Each city has its own page with details.

Yes. We help pick relevant creators, arrange collaborations and boost the best videos with ads.

We can manage your existing TikTok ad account or properly set up a new one, with ownership on your side.

You get access to the account and a monthly report with spend, lead volume, cost per lead and campaign performance.